10．I have been passionate about sewing and fashion design since I was 12．Two years ago，I designed and made a set of outfits from recyclable materials for a charity fashion show．Through this highly meaningful and profound experience，I became aware of the importance of protecting and preserving our environment when designing and making fashion items，resulting in my founding an organization to promote eco-friendly，design and fashion．
My interest has led me to research areas of fashion that have environmental implications．For example，some popular clothing stores have announced marketing policies designed to improve the environment．For those of us who are eco-conscious，it is responsible for us to evaluate whether such policies are just a marketing promotion，or represent great efforts to protect our environment．
Three chain-stores，H&M，Urban Outfitters and Forever 21，have been promoting"green"items．After I examined their products，!have concluded that H&M and Urban Outfitters are truly helping the environment with their efforts，while Forever 21 seems to be using the"go green"trend as a way to sell more products，rather than genuinely help the environment．
Of these three stores，H&M has the most extensive eco-fashion plans．It is already well on its way to carrying out its plans by increasingly mixing organic cotton into their garments，as well as putting fully organic cotton items on the market．The store also belongs to the Organic Exchange Organization，which approves of growth of organic cotton．To reduce the harm from non-organic cotton production，H&M is involved with the Better Cotton Project．Mindful of the unfavorable effects of climate change，the store aims to minimize transportation and energy usage．H&M labels their eco-friendly products with an official symbol，the Flower，to represent a production system that is less harmful than most traditional processes．Because of these actions and policies，H&M is already well on its way to making a difference on the environment．
With its Urban Renewal brand，Urban Outfitter takes a different approach than H&M in promoting eco-friendly fashion．The brand features women's clothes made from strictly environmentally-friendly sources，such as vintage，dead stock，or surplus clothing．Urban Renewal produces fashionable garments，and embraces being eco-friendly through recycling．
Unlike the other two stores above，F(xiàn)orever 21's eco-fashion efforts fall short； some people would say their message is thoroughly misleading．It promotes the"green"image，and yet many of their supposed eco-friendly products do not help the environment．For example，it sells a"Think Green Tote"that，according to the site，is meant to"send an environmentally friendly message．"However it is made of 100% non-organic cotton which is one of the most damaging fabrics to the environment，mostly because it requires greater chemical intervention compared to organic cotton．Also，the"I Love My Planet Tote"is supposed to"make a positive statement，"but is also made of 100% cotton that is not organic．The only tote that is environmentally-friendly is the"H81 Organic Cotton Tote"from Forever 21's Heritage brand，made from 100% organic cotton．Now that Forever 21 has portrayed itself as being"green，"it should start"walking the walk．"
50．The author writes the texts simply toD．
A．a(chǎn)nalyze the concept of eco-friendly design and fashion
B．remind us of the damage to the environment of traditional processes
C．a(chǎn)ppeal to Forever 21 not to use commercial campaign illegally
D．state we should take action but not play tricks in ecological protection
51．The underlined sentence in the last paragraph meansC．
A．a(chǎn)ll the customers are trying not to walk into the Forever 21 to buy products
B．the Forever 21 has already been on its way to transform its negative image
C．the writer publicly urges the Forever 21 to put its campaign into practice
D．the environmental problem is so serious that we should pay more attention
52．Which of the following supports the author's opinion？C
A．The author's environmental awareness comes from his shopping experiences．
B．None of the three stores makes a difference on the ecological protection．
C．Sonmeone uses the"go green"trend just as a trick to make more profit．
D．It is still a very long way before we humans will use real green products．
53．The passage is developed byC．
A．showing cause and effect B．giving concrete figures
C．making comparison and contrast D．using time order
54．Which of the following statements can be the best title？D
A．Does the Trend of Eco-Friendly Help the Environment？
B．Green Products Are Common in Fashion Stores．
C．A Survey of Eco-Friendly Design on Fashion Markets．
D．Are Chain Stores in Fashion Really Going Green？
分析 作者從小就熱衷于縫紉與時裝設(shè)計，兩年前，在他利用可回收材料為慈善時裝秀設(shè)計并制作了一套服裝后；作者開始意識到在設(shè)計和制作時尚物品的同時，保護我們的生態(tài)環(huán)境尤為重要；于是作者便成立了一個旨在將促進環(huán)保，設(shè)計和時尚相結(jié)合的組織；后來作者開始調(diào)查會對環(huán)境造成危害的時裝界，并評估了他們所宣稱的改善環(huán)境的政策是否只是一個營銷策略，還是在努力保護我們的環(huán)境；作者通過具體調(diào)查三家受歡迎的時裝連鎖店對于他們自己宣稱的關(guān)于改善環(huán)境的營銷政策的具體實施情況，發(fā)現(xiàn)H&M（來自瑞典的時裝公司）和Urban Outfitters （美國平價服飾品牌）兩家時裝連鎖店做的比較好，但是Forever 21（美國的時尚品牌店）的生態(tài)時尚并未能達標；因此作者指出Forever 21不應(yīng)該只將倡導(dǎo)"綠色"作為來賺取更多利潤的手段，而是應(yīng)該實踐它所倡導(dǎo)的諾言．
解答 答案：
50．D 主旨大意題 通讀全文可知，本文作者主要通過調(diào)查三家受歡迎的時裝連鎖店關(guān)于他們自己宣稱的改善環(huán)境的營銷政策的具體落實情況以及針對評估的結(jié)果，旨在說明我們應(yīng)該在保護我們的生態(tài)環(huán)境方面采取一系列的行動，而不應(yīng)該弄虛作假；故選D
51．C 句意解釋題 通讀最后一段可知，本段主要列舉了Forever 21（美國的時尚品牌店） 所倡導(dǎo)的生態(tài)時尚并未能達標的具體實例；并結(jié)合上文可知，此處表達的應(yīng)是作者對Forever 21的態(tài)度，即作者指出：既然Forever 21已將自己描繪成"綠色"，它就應(yīng)該開始實踐諾言；故選C
52．C 觀點態(tài)度題 通過歸納本文的主旨大意可知，作者極力倡導(dǎo)在時尚界也要注意保護我們的生態(tài)環(huán)境，并批判了Forever 21將倡導(dǎo)"綠色"作為賺取更多利潤的手段的這一做法；故選C
53．C 寫作手法題 閱讀第三至最后一段可知，作者是通過對比三家受歡迎的時裝連鎖店關(guān)于改善環(huán)境的營銷政策的具體落實情況，指出了Forever 21生態(tài)時尚未能達標的實際情況；故本文采用的是對比的手法，故選C
54．D 標題選擇題 結(jié)合本文的主旨大意，可將本文的標題定為：時尚連鎖店真的在走綠色環(huán)保的道路嗎？故選D
點評 做本題時，首先應(yīng)快速瀏覽全文，把握文章的主旨大意以及作者的態(tài)度；其次，可以通過對相關(guān)細節(jié)的理解，以及通過內(nèi)容歸納，概括段落大意，從而選出正確的答案．
